Backlinks are an essential element of SEO. They are links that lead from one website to another, and they help search engines determine the relevance and authority of a site. Essentially, they are like a vote of confidence from one website to another. Two types of backlinks exist: dofollow and nofollow. Dofollow links pass on link equity and can improve a site’s search engine ranking. Nofollow links do not pass on link equity and have no direct impact on a website’s ranking. Backlinks are critical for several reasons. They help search engines understand the relationship between different websites and consider…
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